Influence of socioeconomics and social marketing on smoking in Thailand: A National Survey in 2017
Abstract
INTRODUCTION Smoking is one of the risk factors for noncommunicable diseases and is harmful to both active and passive smokers. This study aimed to identify the influence of socioeconomic and environmental issues on smoking in Thailand. METHODS The study is a secondary dataset analysis of cross-sectional data using data from the 2017 Smoking and Drinking Behaviors Survey of the National Statistical Office of Thailand. The survey collected the data among 88689 participants using a structured questionnaire. The multi-level analysis was used to identify the association between socioeconomics, environmental factors, social marketing, and smoking while controlling for the effects of covariates and presenting the adjusted odds ratio (AOR) and its 95% confidence interval (CI). RESULTS Among 88689 respondents, the prevalence of smoking was 18.2% (95% CI: 18.00–18.51). Factors that were associated with smoking were: exposure to secondhand smoke in residential settings (AOR=15.31; 95% CI: 14.47–16.20) and alcohol regular drinking (AOR=4.44; 95% CI: 4.14–4.76). In addition, social marketing factors include: disagreeing or being unsure of the opinions that cigarettes should be categorized as harmful goods (AOR=3.15; 95% CI: 2.94–3.37); not having been exposed to the disadvantages of smoking in social media (AOR=1.51; 95% CI: 1.43–1.61); not having been exposed to the disadvantages of smoking in newspapers, television, radio, advertisements, or other sources (AOR=1.46; 95% CI:…
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